Media Evalution Q4: Who would be the audience for our media product?

 We identified our audience as males and females between the ages of 16 and 18. We worked this out from our questionnaire results as the majority was between the ages of 10 and 19. We picked this because most of the people we asked were a younger audience of both genders and were mostly
students.

Our typical female audience member profile:

Age: 16-18

Gender: female

Occupation: Student

Media Interests: fiction/non-fiction books, thriller/rom-com/action/sci-fi/adventure films, music, social networking sites e.g. Facebook, Twitter etc.

Other: They would shop at supermarkets e.g. Tesco, Asda etc, clothes shops e.g. Primark, New Look etc.

T.V programmes/films they might watch: soaps like EastEnders, Coronation Street etc, reality T.V and comedies, films like Orphan, The Blair Witch Project, and The Lovely Bones etc.

The typical female audience member would like psychological thrillers and/or mystery thrillers as those are the sub-genres our thriller opening is trying to be. She would properly watch programs that fit in with the type of movies she watches and would listen to popular music of the time.


Our typical male audience member profile:

Age: 16-18

Gender: Male

Job/Occupation: Student

Media Interests: fiction/non-fiction books, thriller/rom-com/action/sci-fi/adventure films, music, social networking sites e.g. Facebook, Twitter etc.

Other: Shop at places like Asda, Tesco, and Sports Direct etc.

The typical male audience member would like thrillers that have elements of the sub-genres mystery thriller and psychological thriller as that is what our thriller opening is aiming for. They would also have similar interests in T.V programmes and they would listen to music popular at the time.

I researched my audience by giving 10 different people a questionnaire to fill out about their likes, demographics and expectations of thrillers. A copy of this questionnaire is below.

I targeted my research at males and females between the ages of 10 and 100. I did this because it would give me a range of results from a range of people who would have different opinions about thrillers. This would be helpful as it would give me advice about what older and younger audiences would want.




This is another question from the questionnaire with the audiences answers. This also shows are audiences expectations for a thriller.



This is a set of results of a question from the questionnaire. This pie chart shows what are audience thought our thriller should include to get the audience to continue watching.

 

This is the results from a question from the questionnaire. It shows the expectations from the audience and what our audience thought we should include to make a good thriller.

These pie charts show information about what our audience expectations are and what they like about thriller openings.

The BBFC age rating for our movie would be a 15 as it contains some themes that may be harmful to an audience younger than 15 and our target audience is 16-18 years old. There is a theme of violence as the victim finds a body in an abandoned shack that has bloodied cloth and clothes around the outside of the shack as well as the girl finding out she is being targeted by the person who killed the previous girl. This could be disturbing to a person under the age of 15 as it is quite creepy and people 15 and over would be able to handle this type of content as they are more mature and get less disturbed over ideas like death.